Course curriculum

    1. Welcome to this course module

    1. What you will learn

    2. Key takeaways

    3. Resources

    1. Put yourself first

    2. How to treat your client audience

    3. Write like nobody is watching you

    4. Substantiate

    5. Making final improvements

    6. Somebody had to say it...

    7. Remember your unique selling point!

    8. Remember not to do this

    9. Summary of key points

    1. What does it mean to pitch an article?

    2. Benefits of pitching an article

    1. Focus on this

    2. Avoid the waffle trap!

    3. How to tailor your pitch

    4. How to demonstrate your experience

    5. Avoid this when you pitch...

    6. ...Only send this!

    7. Snappy subject lines

    8. How to hook them in 2 sentences

    9. What other benefits can you offer?

    1. An example pitch

    2. Analysis of example pitch

About this course

  • £99.00
  • 48 lessons

Hear from our students...

5 star rating

Lot's of lessons learnt!

Tiarnan McKeever

Don’t start your outreach emails with ‘Hello, hope you are well’ Don’t start them with ‘I think I can help you with…’ Are you a medical writer (or any type of freelancer) looking to get more clients? Stop making the mistakes above. I’ve ...

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Don’t start your outreach emails with ‘Hello, hope you are well’ Don’t start them with ‘I think I can help you with…’ Are you a medical writer (or any type of freelancer) looking to get more clients? Stop making the mistakes above. I’ve had email outreach campaigns that send hundreds of emails per day all start with ‘Hello, how are you?’ Or ‘Hello, hope you are well’ Time to go back to the drawing board with them! This advice from Hass and Virginia was a real wake up call that forced me to review my outreach emails. Don’t know how to send an outreach email? They’ve got a template for that as well. Another key takeaway for me from the course was that if you’re working in medical writing as healthcare professional - remember that being a healthcare professional helps you stand out. Some of the people applying won’t have any background in healthcare. Use the time you spent on the wards to your advantage, no matter what role you’re applying for.

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Instructor

Your teacher for this course

Virginia Chachati

A pharmacist turned medical writer and health video creator. Since 2021, she has been educating healthcare professionals to become medical writers and health video creators. Highlights include writing for the NHS, YouTube Health, World Health Organization (WHO), online doctors and producing award-winning website copy for a hospital in Central London. She also created Medical Writer Magazine and the Medical Writing Uncut podcast with over 50 episodes interviewing medical writers from all over the world. She creates health information for patients and the public as Pharmacist Virginia on YouTube and is an evidence checker for NHS.uk health information pages.